Photography
Taking photos is how I slow down and notice details - light, color, and small interactions that often become ideas for future projects.
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Beyond work
A little bit about me
I grew up between Brazil and the US, and this global perspective shaped how I see the world. Experiencing different ways of thinking and living taught me to appreciate diverse perspectives. This mindset is what inspires my creativity, design approach, and understanding of people.
Beyond work
The things that make me curious outside of work also shape how I research and design: they keep me observant, patient, and always looking for patterns.
Always learning
I love reading about psychology, behavioral science, and AI - anything that helps me understand how people think and make decisions.
Connecting across cultures
Moving between Brazil and the US taught me to listen for what people don’t say out loud and how culture changes expectations, humor, and trust.
Meeting new people
I’m happiest when I’m hearing someone’s story for the first time - it’s one of the reasons UX research feels so natural to me.
sophia martins guerra